Concept & Script
We find the one idea worth 30 seconds of someone's attention — then write it tight.
Create a commercial that gives your audience a reason to watch and act. The Mad Media produces campaign, launch and brand videos for Toronto businesses, shaping the concept, shoot and edit around your message and the channels where it will run.
Concept, craft and cutdowns — everything your paid and organic channels need.
We find the one idea worth 30 seconds of someone's attention — then write it tight.
Founder stories and brand anthems that build the kind of trust performance ads can't buy.
Macro detail, motion rigs and controlled light that make products look worth their price.
Full-frame cameras, prime glass, directed talent and lit sets — broadcast quality on every frame.
Hero spot plus 15s versions and verticals for Reels, TikTok and YouTube pre-roll.
DaVinci grading and layered sound design — the last 10% that separates ads from content.
A quick brief, then we lock the concept, script and shot list.
Directed production with cinema cameras and controlled lighting.
Edit, grade and sound — mastered for every platform.
Social-first commercials start at $500. Full brand campaigns with scripting, locations, talent and multi-format deliverables are quoted per project — every quote is fixed before production begins.
End to end. We develop the concept, write the script, plan the shoot, direct production and finish with color and sound — you approve at every stage.
A hero 30–60s film plus 15s cutdowns and vertical versions for Reels, TikTok and YouTube — one production, a complete campaign kit for paid and organic.
Yes — we bring a portable studio: controlled lighting, macro optics and motion rigs that make products look premium anywhere, from your office to a rented location.
Yes — we are based in Toronto and shoot commercials across the GTA: Mississauga, Brampton, Vaughan, Scarborough, Markham, North York, Etobicoke and beyond, plus Kitchener-Waterloo and Cambridge for larger productions. Travel is built into the quote, so the price you approve is the price you pay.
Most commercials wrap in two to four weeks from brief to final delivery — concept and scripting in week one, shoot day, then edit, grade and sound. Need it faster? Rush timelines are available when the media buy cannot wait.
Based in Toronto, we produce commercials in Brampton, Mississauga, Scarborough, North York, Etobicoke, Vaughan, Markham, Ajax, Pickering, Caledon, Kitchener, Waterloo and Cambridge — one crew, the same cinematic standard, wherever the shoot is.